View all research work

Back

December 13, 2025

The critical role of human data in enterprise AI adoption

Izzy Nova

,

Harvard University

Agentic AI adoption is skyrocketing across enterprises everywhere, yet many of these companies are struggling to see the expected ROI from their initiatives. The missing key ingredient here isn’t more advanced algorithms, it’s better data. And to be specific, human data: the knowledge, feedback, and examples that can only be produced by real people.

For companies looking to implement AI agents that are not only functional (bare minimum) but are genuinely useful, it’s essential for these agents to be trained with human data so they can replicate the way that your organization, and employees, actually operate. 

What is “Human Data” in AI?

Human data is used by the top AI labs, and now enterprises, to train and refine their AI systems. The goal of human data is to transfer the judgment, intuition, and behavior of real experts into AI models and agents.  Some examples of what the data can include are:

  • Labels and annotations provided by real people (tagging emails, describing photos, categorizing issues, etc.)
  • Feedback on AI-generated outputs
  • Domain-specific examples and corrections from subject matter experts
  • Demonstrations of tasks such as recorded workflows or decision-making steps
  • Judgement of AI performance such as scoring relevance or appropriateness of responses

Unlike general, massive, public datasets that AI models and agents are typically trained on, human data can be extremely specific, contextual, and often proprietary. It gives AI systems the nuance they need to succeed in situations where general or public knowledge simply won’t cut it. For enterprises specifically, this can mean the difference between inconsistent pesky agents and dependable, trustworthy ones that act as one of your employees. 

Why Human Data Matters for AI Agents

1. Generic AI Wasn’t Built for Specific Environments

Most AI agents are trained on large public datasets. Therefore, these baseline agents can perform standard tasks, but are not optimized for your company’s specific workflows, settings, terminology, use cases, or customer scenarios. Human data bridges this gap by providing your agents with your organization’s unique knowledge and way of operating. 

2. Real-World Context and Accuracy Come Hand-in-Hand

Agents perform better when trained on examples that reflect actual scenarios. Human feedback is essential to this process as it teaches the agent what to respond, how to do it, and why (all within context). The result is not only improved accuracy, but ultimately a system that learns to adapt to the complex and subtle nuances of enterprise environments.

3. Brand and Policy Alignment

Enterprises need compliant, on-brand, and dependable agents. They shouldn’t, and can’t, settle for anything less. By training models with humans who follow the standards set by the organization, outputs are likely to be both accurate and appropriate. Human data ensures agents internalize not just the right answers, but the tone, policies, and decision patterns that define how an organization operates.

4. Trust and Adoption 

Employees are more likely to use and rely on tools that behave in expected and consistent ways. AI agents are no exception. Training AI on real human insight and behavior naturally leads to systems that are easier to trust and incorporate in daily workflows. Trust accelerates adoption and leads to agents that work alongside employees, turning AI into an asset rather than a source of friction.

5. Supports Long Term Innovation

When agents are trained by humans, they evolve alongside us, instead of as an afterthought. Like people, they adapt to policy changes, market conditions, and business operations. This continuous and natural evolution helps enterprises stay efficient and competitive by freeing their employees from mundane tasks to focus on innovation and the parts of their jobs that bring them joy. 

How to Start Using Human Data

There’s no one-size-fits-all path to incorporating human data in enterprises. Some may already have live agents that need to improve performance. Others might just be starting out and looking for the right foundation. Regardless of where you are, it's never too late, or too early, to incorporate human data and improve your AI agents by grounding them in real-world knowledge.

If you are just starting out, the most valuable thing you can do is build a strong foundation early. That means figuring out what decisions or tasks are most important to your business and working with a partner, like micro1, who can help extract and prepare the right human data to support your goals. This could include anything from annotated examples, subject matter expert reviews, or structured walkthroughs of complex workflows. Trying to do this internally is time-consuming and often incomplete, but with the right help, you can define and focus on high-signal use cases and get your agents performing better, faster.

If you already have agents up and running, the focus shifts to refinement and ongoing alignment with your business. This is where a human data partner can help you monitor how agents are performing in the wild and collect structured feedback. Small interactions, like edits, ratings, or preference labeling (choosing the best output), can be captured and transformed into training signals that help your system continuously improve. 

Whether you’re deploying your first agent or one that’s already live, the goal is to build a lasting feedback loop between humans and AI. Human data is most valuable when it is consistently captured, structured, and applied to refine behavior over time. But this cycle doesn’t create itself, it takes thoughtful design and the right infrastructure and support. With the proper tools and partners who can handle the operational lift, human data becomes the most powerful engine for ongoing learning and keeping AI agents aligned as your organization evolves. 

Common Questions

Can’t AI just learn this on its own?

Not in a way that aligns with your unique brand, policies, and standards. AI needs guidance to reflect your business priorities accurately. Human data provides that guidance so your systems aren’t only functional, but also dependable and trustworthy.

What if we don’t have clean, ready-to-go, data?

That’s expected. Most enterprises don’t! What matters is having access to real workflows. A good human data partner will help you extract and structure the data you already have and produce the training data you need. 

Does this require too much time and resources?

Not necessarily. The most effective human data strategies start small and scale as value is proven. Even starting with focused, narrow, high-impact use cases is far more valuable than trying to tackle everything at once. 

Will this slow us down?

Done right, human data leads to the opposite: agents trained with human context produce value faster and require fewer corrections down the line. It’s about building smarter systems to begin with so you don’t have to do heavy lifting down the line. 

Conclusion

AI agents perform as well as the data they learn from. Human data enables systems to be more accurate, relevant, and aligned with unique company goals. It also reduces risk, supports compliance, and builds internal trust.

For enterprises looking to implement AI in a practical, responsible, and effective way, incorporating human feedback isn’t a burden, it’s a strategic advantage. Starting with even a modest human-in-the-loop approach can result in more trustworthy, capable AI agents that deliver long term value. 

In today’s AI-driven environment, the organizations that succeed won’t necessarily be the ones with the most data, it’ll be the ones with the data that reflects the knowledge, behavior, and standards of top employees from around the world.

Izzy Nova